Zeng Qiao Jia is the Chief Financial Officer and Chief Operations Officer at FairPrice Group.She leads the FairPrice Group Central Operations, overseeing the management of the Group’s distribution centres, online fulfilment, and transportation. In addition, she also leads the Store Operations Management team which focuses on optimising the end-to-end movement of goods to strengthen the Group’s Operational Excellence.Her remit includes accelerating the digitalisation and automation of FairPrice Group’s supply chain network. Her leadership has directly resulted in significant enhancements to the effectiveness and efficiency of the Group’s supply chain risk monitoring solutions.In parallel, she also steers the Group’s financial strategy and long-term resilience, with oversight of financial planning and analysis, strategic advisory, treasury, risk management and reporting.Qiao Jia brings over 20 years of experience in supply chain management, commercial finance, and management consulting to her role. Before joining FairPrice Group, Qiao Jia led supply chain operations for Walmart China and Sam’s Club China. She was in charge of managing their ambient and perishables distribution centres, transportation, replenishment, and network strategy and planning.Qiao Jia also has a robust background in finance management consulting. At Accenture, she advised CFOs on enterprise finance transformation and led large-scale APAC projects for clients.She was a PSC scholar and started her career in civil service, with roles in the Ministry of Finance and Ministry of Defence.
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